Modern Medicine Woman

Here’s the agency-voice summary of our web design work for ModernMedicineWoman.com:

• Brand Storytelling & Hero Experience:
  We crafted a warm, inviting hero section that immediately conveys Dr. Korina St John’s mission—“traveling beyond conventional medicine to explore the true nature of health.” A full-screen background video (or subtle parallax image) underscores the sense of journey and discovery, with a clear “Learn More” CTA guiding visitors into the site.
• Intuitive Information Architecture:
  We organized the site into logical pathways—About, Evidence-Based Insights (Blog), Services & Programs, and Connect—so users can effortlessly find in-depth articles, video interviews, and consultation options. Prominent in-page anchors and sticky navigation ensure smooth scrolling between key sections.
• Content-First Layout & CMS Integration:
  We designed flexible blog templates that showcase long-form, evidence-based articles with featured imagery, pull-quote highlights, and integrated video embeds. By integrating a headless CMS, Dr. Korina can easily publish new research summaries, case studies, and workshop announcements without developer support.
• Multimedia & Engagement Features:
  We incorporated rich media modules—audio-player callouts for podcast excerpts, video lightboxes for on-location interviews, and downloadable PDF summaries—all wrapped in a clean, card-based grid that keeps content scannable and engaging.
• Responsive, Accessibility-Friendly Design:
  Our mobile-first approach ensures every element—from navigation menus to article typography—adapts seamlessly across smartphones, tablets, and desktops. We followed WCAG AA guidelines for contrast, keyboard navigation, and alt-text on all images, making the site inclusive for all visitors.
• Consultation & Newsletter Conversions:
  We placed “Book a Discovery Call” buttons strategically throughout the site, linking to an integrated Calendly widget for instant appointment scheduling. A persistent newsletter signup bar—and in-article prompts—drive subscriptions to Dr. Korina’s ongoing research updates.
• Performance & SEO Foundations:
  We optimized images, leveraged lazy-loading for below-the-fold media, and minified CSS/JS to achieve sub-2-second load times. On-page SEO—including schema for articles, videoObject markup, and metadata tuned to “evidence-based health” and related queries—lays the groundwork for strong organic visibility.

This cohesive, user-centric web design positions ModernMedicineWoman.com as both a trusted resource and a dynamic platform for Dr. Korina St John’s exploration of holistic, evidence-based health.