Online Books Outlet

Here’s the agency-voice summary of our graphic design work for OnlineBooksOutlet.com:

• Logo & Brand Identity:
  We refined the Online Books Outlet mark to evoke both the joy of discovery and the ease of online shopping—crafting a logo that combines an open-book icon with a location pin motif, paired with a warm yet modern color palette (deep teal, soft orange, and charcoal).
• Website Graphics & UI Assets:
  We produced a library of web-ready assets—hero banners announcing “Free Delivery Across Pakistan,” category-callout badges (“New Releases,” “Bestsellers,” “Kids’ Corner”), and custom icons (shopping cart, delivery truck, bookmark)—ensuring visual consistency and clear calls-to-action throughout the site.
• Promotional & Social Templates:
  We designed a suite of editable templates for Facebook, Instagram, and LinkedIn, featuring dynamic layouts for “Monthly Deals,” “Reader Reviews,” and “Author Spotlights.” Each template balances vibrant imagery with whitespace to spotlight book covers and offers.
• Print Collateral & In-Store Materials:
  For partnered cafes and pop-up events, we created flyers, bookmarks, and posters that echo the online branding—using high-impact typography, key service highlights (“Buy Books with Free Delivery”), and compelling imagery to drive both foot traffic and site visits.
• Infographics & Data Visualization:
  We developed a set of clean, digestible infographics to showcase reading trends in Pakistan—genre popularity, delivery speed stats, and top-selling authors—using custom illustrations and a cohesive color scheme for easy sharing in newsletters and social posts.
• Email Headers & Newsletter Graphics:
  We crafted responsive email header images and section dividers for the weekly “Outlet Picks” newsletter, ensuring that each edition feels fresh, on-brand, and optimized for both desktop and mobile viewing.
• Comprehensive Style Guide & Asset Library:
  We delivered a detailed brand guidelines document covering logo usage, color specifications, typography rules (Playfair Display for headlines, Open Sans for body text), and layout principles—along with an organized digital asset library so Online Books Outlet’s team can maintain consistency across all touchpoints.